Where
Zoom
When
March 4, 2026 | 4 pm CET
Language
English
Applied AI in Innovation: Insights from Practice
Artificial intelligence is increasingly becoming a key driver for innovation-related decision-making and development processes. In addition to theoretical considerations, the focus is particularly on analyzing concrete practical examples in order to accurately assess the potential, limitations, and strategic implications of AI-supported innovation.
This webinar offers in-depth insight into real-world use cases from various industries and innovation contexts. Jordin Schurer shows how AI-based methods and tools are used in different phases of innovation work: from data-based problem identification and generative ideation to the validation and prototypical implementation of new concepts.
It highlights both successfully implemented best practice examples and critical challenges that can arise when integrating AI into innovation projects. The webinar is suitable for anyone who wants to better understand the practical application of AI in innovation processes and transfer the insights gained to their own projects or research contexts.
What you’ll take away
Deep dive into AI-empowered innovation cases from industry, consumer goods, services, and digital products
Analysis of real workflows: How companies use AI to systematically explore problem spaces
Generative AI in practice: Ideation, concept development, and variation based on machine learning
Case-based insights into prototyping approaches: Speed, quality, risks
Methodological reflection: What makes AI innovation successful?
Transferability: Deriving principles and recommendations for your own innovation projects
This webinar is also available in German. Learn more HERE.
Your benefit
- In-depth understanding of how AI is used in real-world innovation projects
- Insight into successful and challenging cases, including lessons learned
- Orientation knowledge on technologies, methods, and decision-making logic
- Basis for evaluating which AI approaches are suitable for specific innovation tasks
- Impulses for designing future AI-supported innovation strategies and project structures
Be there
This webinar is ideal for:
- Innovation managers, product and project managers
- Specialists and executives from companies interested in data and AI
- Designers, UX/service/product professionals
- Researchers and students focusing on innovation, entrepreneurship, or technology
- Teams looking to integrate AI into existing innovation processes Anyone seeking practical insights into real-world AI innovation applications
Webinar Host
Jordin Schurer
HYVE – a Qvest company
Jordin Schurer is an innovation expert at HYVE and supports companies in transforming ideas into successful solutions. With a deep passion for creativity and a strong focus on the use of cutting-edge technologies such as artificial intelligence, Jordin brings a forward-looking perspective to the innovation process.