Where
Zoom
When
February 25, 2026 | 4 pm CET
Language
English
AI in Action: Turning Ideas into Prototypes
Artificial intelligence is currently changing fundamental processes of idea generation, problem analysis, and prototype development. In innovation management, it opens up new possibilities for systematically capturing complex problem spaces, generating creative alternatives, and developing prototypes faster, more cost-effectively, and in a more evidence-based manner.
In this webinar, Jordin Schurer provides in-depth insight into the use of AI throughout the entire innovation process. Using current case studies, he shows how algorithmic support enhances human creativity, how AI-based tools can be used in early and late stages of development, and what methodological and strategic implications this has for companies, research, and practice.
The webinar is designed for individuals who want to critically reflect on the role of AI in the context of innovation while also making it practically useful. It covers both theoretical foundations and application-oriented approaches for using AI as an integral part of modern innovation work.
What you’ll take away
AI in the innovation process: How AI is changing the steps from problem understanding to prototyping.
Practical tools & workflows: Concrete examples and methods that can be applied immediately.
From idea to prototype: How AI makes prototyping faster, easier, and more collaborative.
Best practices & cases: What is already possible today and what is coming tomorrow.
Hands-on inspiration: Ideas for integrating AI directly into your own projects.
This webinar is also available in German. Find out more HERE.
Your benefit
- Providing a clear understanding of how AI can systematically accelerate and improve the quality of the innovation process
- Overview of tried-and-tested tools and methods that support the use of AI in early and late stages of innovation
- Access to immediately applicable techniques for problem definition, idea generation, and prototyping
- Insight into the role of AI as a complement to human creativity and into the design of efficient, hybrid innovation processes
- Orientation on current developments and future applications of AI in the innovation and product development environment
Be there
This webinar is perfect for:
- Innovation managers and product developers
- Students and researchers in innovation, business, design, and tech
- Designers, UX, service, and product people
- Founders and entrepreneurs
- Anyone who wants to understand the opportunities AI offers in creative and innovative work
- Curious minds who want to rethink innovation
Webinar Host

Jordin Schurer
HYVE – a Qvest company
Jordin Schurer is an innovation expert at HYVE and supports companies in transforming ideas into successful solutions. With a deep passion for creativity and a strong focus on the use of cutting-edge technologies such as artificial intelligence, Jordin brings a forward-looking perspective to the innovation process.
