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msg and HYVE to Drive Innovation

2017-03-15T10:52:59+00:00 General, News|
Innovation management, digitalization and agile product development are at the heart of the new partnership.

The fast-paced development of digitalization continues to present new challenges for companies in all industries around the globe. That is why industry specialist msg and innovation agency HYVE have decided to join forces. The partnership will focus on supporting digital transformation within companies, establishing sustainable innovation management, as well as agile product development. msg intends to use this collaboration to enhance and expand their consulting services in the field of process digitalization, as well as their development of intelligent and integrated software solutions. As part of that process, msg and HYVE intend to work together with customers around the world to realize new formats, such as innovation labs and innovation programs integrated for the long-term.

“Our customers will benefit directly from the intense collaboration with HYVE: We will now be able to offer highly-efficient digital solutions and innovative concepts even more quickly – solutions and concepts that will help you manage digital transformation and secure market success over the long term. Furthermore, the team at HYVE will be able to contribute their valuable method-based experience in the development of user-oriented product ideas and online solutions to our new partnership – the perfect complement to the msg group’s existing strengths,” explains Hans Zehetmaier, Chairman of the Board of Directors at msg systems ag.

This new partnership is the result of successful collaborations between the two companies in the past. msg has already employed HYVE’s Open Innovation Approach on numerous occasions in connection with digitalization and disruptive technologies. “The experiences we have enjoyed thus far in our past collaborations are something we wish to continue in the future and build upon in a variety of new projects,” Zehetmaier adds.

“msg stands for sound industry expertise and intelligent IT solutions that can be used around the world. This collaboration will allow us to offer companies that are looking for convincing solutions in a digital era something unique. Together, we will not only able to able to develop innovative ideas that have the potential to revolutionize the market, but we will also be able to turn these ideas into reality and open up brand new markets. This will allow us to generate excellent user experiences and develop digital innovation for a variety of industries,” adds Prof. Dr. Johann Füller, CEO of HYVE.

“The collaboration is not limited to Germany; it will benefit all of our customers around the globe. After all, digitalization is a topic that affects every country,” explains Bernhard Lang, Co-CEO of msg global solutions, the company within the msg group responsible for the international side of business.




msg is an independent, international group of companies with more than 5,500 employees around the world. The group of companies offers a holistic service spectrum of creative, strategic consulting and intelligent, sustainable and value-added IT solutions for the following industries: automotive, financial services, food, insurance, life science & healthcare, public sector, telecommunications & media, travel & logistics, as well as utilities, and has acquired an excellent reputation as an industry specialist during its more than 30 years in business.

Within the group, independent companies cover the wide variety of industry and issue-based competence: msg systems ag forms the core of the company group and works in close cooperation with the subsidiaries, both on a business and organizational level. This allows the competence, experience and know-how of all the members to be bundled into a holistic solution portfolio with measurable added value for its customers.

msg holds sixth place in the ranking of IT consulting and system integration companies in Germany.


HYVE – the innovation company

Founded in 2000, HYVE is the leading innovation agency and combines the core aspects of innovation under a single roof: new and modern market research tools and methods give in-depth insights into existing and prospective markets by examining and identifying customer needs. The collection and management of ideas and innovation happening inside and outside the company form the second of three pillars of successful innovation. Their focus hereby lies on product development and digital innovation, with the help of communities, crowdsourcing activities and innovation initiatives, as well as the implementation of software solutions. User experience experts form one of the core teams and generate user-oriented platforms that optimize the digital journey. The third pillar is the design team that consists not only of industry, interface and graphic designers, but also includes engineers and ideation experts – all who work together to develop ideas, from the first sketch to serial production and introduction to the market.


PRESS RELEASE (Munich, April 21, 2016) to series production and introduction to the market.

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