We develop digital products and services that consumers love. With our user-centric approach we generate a deep understanding for their needs and design user experiences with approved interface designs. We are the one-stop-shop for digital product design, as we accompany our clients from the identification of a possible innovation space throughout the whole software development process, maintenance and hosting.
Depending on the projects starting point, we take a deep dive in existing research & insights, ideas, processes, current products & services in order to elaborate the ideal customer journey upon it. We love to visualize and sum learnings up in customer journey maps to guarantee every stakeholder gets the same idea of the projects challenge.
We define clear objectives for Digital Product & Service Development and identify the most important features for new products & services and integrate them in a strategic roadmap with actionable short-term and long-term steps.
User experience (UX) encompasses all aspects of the end user’s interaction with the company, its services, and its products. We love to create services and products that provide meaningful and relevant experiences to users. This involves the design of the entire process of acquiring and integrating the service or product, including aspects of branding, design, usability, and function.
We design user flows and visual designs that stand out. In an early stage we test drafts or interactive prototypes together with users in interviews to get a better understanding for the utility and problem solution fit, and identify valuable functionalities. We go as far as to test the emotional reaction of users to features with emotion AI.
To gain early feedback on ideas, we build prototypes – from rough to higher fidelity – and we devise a plan to get the right answers to the right questions.
We identify knowledge gaps, find & prioritize questions to be answered, build (rapid) prototypes and quickly create testable artifacts. These include sketches, & paper prototypes, voice assistants, click dummies or interactive (native) prototypes.
We design and develop software solution in regard of all the previously defined aspects of a digital product (i.e., system architecture, CI/CD setup, definition of APIs etc.). Our agile scrum team works in iterative sessions and sprints.
In order to understand the performance of a digital product, we perform evaluations via e.g. KPI definition and Google Analytics including insight development for further adaptions or releases.
Find out more about our software development skills.
Our work is not only user-centric, we are also client-centric. Because every client is at the heart of what we do. Together, we create solutions that people need and love.