Privacy statement

HYVE AG appreciates your interest in our company and our services/products.

We would like to use the following data protection declaration to inform you which personal data is collected, processed and, if necessary, transmitted when you visit our website and the services and offers accessible via it, to what extent and for what purpose.

As far as this website refers to external pages of other providers (links), you leave our internet offer through these links. The operators of these linked sites and not HYVE AG are solely responsible for compliance with data protection regulations.

HYVE AG Data Protection Principles

The protection of your privacy and the security of all business data is a very important concern to us, which we take into account in our business processes. Data protection and information security are part of our corporate policy.

We attach great importance to the protection of your personal data and process them exclusively in accordance with the laws and regulations of the Federal Republic of Germany and superordinate European legal regulations, including the EU Basic Data Protection Ordinance (DSGVO). Your personal data will be processed to the extent described below for the purposes described. This means that we only use your personal data if this is expressly permitted by data protection laws or if you have given us your express prior consent.


In the EU basic data protection regulation certain terms are used which are defined in Art. 4, e.g. personal data, processing, pseudonymisation, persons responsible, contractors, recipients, third parties, consent.

Find out more about what certain expressions mean in terms of the Basic Data Protection Regulation.

Name and contact details of the person responsible

This website is operated jointly by the companies of the HYVE Group (jointly responsible within the meaning of Art. 26 DSGVO).

With the exception of the shops listed below & the HYVE Crowd, HYVE AG assumes all obligations of the Basic Data Protection Ordinance and other national data protection laws of the member states as well as other data protection regulations. This applies in particular to the exercise of the data subject’s rights and the obligation to provide information in accordance with Articles 13 and 14, without prejudice to which you may assert your rights as data subject against any of the data controllers.

HYVE Innovate GmbH
HYVE Innovation Design GmbH

Schellingstr. 45
80799 München
Tel.: +49 89 189 081-100
Fax: +49 89 189 081-400

Online shops of HYVE companies are integrated on this website. The respective persons responsible assume all obligations of the basic data protection regulation and other national data protection laws of the member states as well as other data protection regulations in connection with the shops. This applies in particular to the exercise of the data subject’s rights and the obligation to provide information in accordance with Articles 13 and 14, without prejudice to which you may assert your rights as data subject against any of the data controllers.

Name and address of the data protection officer

The data protection officer of the person responsible is:

Dr. Eddie Kohfeldt
Schellingstrasse 45
80799 Munich
Phone: +49 89 189 081-100

General information on the processing of personal data

Scope of processing

We only process personal data of our users if this is necessary to provide a functional website as well as our offered contents and services. The processing of personal data takes place only on the basis of the currently valid legal basis.

Purposes of processing

The purposes of processing personal data are based on the conduct of HYVE AG’s business operations and all related ancillary business.

Legal basis for processing

For the processing of personal data required for the performance of a contract to which the data subject is a party, Art. 6 para. 1 letter b DSGVO serves as the legal basis. This also applies to processing operations that are necessary to carry out pre-contractual measures.

If processing is necessary to safeguard a legitimate interest of our company or a third party and if the interests, fundamental rights and freedoms of the data subject do not outweigh the first-mentioned interest, Art. 6 para. 1 lit. f DSGVO serves as the legal basis for processing.

Insofar as we obtain the consent of the data subject for the processing of personal data, Art. 6 para. 1 lit. a DSGVO serves as the legal basis.

If the processing of personal data is necessary to fulfil a legal obligation to which our company is subject, Art. 6 para. 1 lit. c DSGVO serves as the legal basis.

In the event that the vital interests of the data subject or another natural person require the processing of personal data, Article 6(1)(d) DSGVO serves as the legal basis.

Legal or contractual regulations for the provision of personal data

The provision of personal data by you may be required by law or contract or may be necessary for the conclusion of a contract.

In particular, you may be obliged to provide us with personal data for concluding contracts. Failure to provide personal data would mean that the contract with you could not be concluded.

Disclosure of personal data

We will only pass on your personal data to third parties if

  • this is necessary for the execution of an existing contractual relationship with you
  • it is necessary to protect our legitimate interests or those of a third party, unless the interests or fundamental rights and freedoms of you (the data subject), which require the protection of personal data, prevail
  • we are legally obliged to do so
  • this is necessary for the enforcement of our claims and rights
  • we receive inquiries from official bodies (e.g. supervisory authorities or law enforcement authorities if disclosure is necessary to avert threats to public safety and order and to prosecute criminal offences)

In the context of such a transfer, however, the personal data may only be used for the respective purpose.

Integration of external service providers

Like most other companies we are not specialists for everything. That is why we use service providers who support us in some areas of our business activities, e.g.

IT service provider for the maintenance of our infrastructure
IT developers in the further development of our applications
Data centers for secure operation of our services
Agencies and printers for sending e-mail information or printed information
We have concluded the legally required contracts for order processing, which specifically specify what the service provider may do with which data. In particular, a passing on to third parties is also excluded here. Service providers are obliged in these contracts to comply with the applicable data protection regulations.

Data erasure and storage time

Personal data will be deleted or blocked as soon as the purpose of storage ceases to apply. Furthermore, data may be stored if this has been provided for by the European or national legislator in EU regulations, laws or other provisions to which the person responsible is subject. The data will also be blocked or deleted if a storage period prescribed by the aforementioned standards expires, unless there is a need for further storage of the data.

Data security

To protect your personal data stored with us against unauthorized access and misuse, we have taken extensive technical and organizational precautions. Our security procedures are regularly reviewed and adapted to the state of the art. Our employees are obligated to maintain confidentiality.

Provision of the website and creation of log files

You can visit our website without registration or login. When you visit our website, data is collected by the web server for the transmission of data (information from the computer system of the calling computer) and partly stored in log files on the web server. This data is referred to as “usage data”.

Learn more about creating log files when you visit our website.

Use of cookies

Cookies are not fundamentally malicious, but allow user interaction and other meaningful things when using websites. Cookies do not cause any damage to your computer and do not contain any viruses.

In order to make your visit to our website attractive and to enable the use of certain functions, we use cookies on various pages. Cookies are small text files that your browser stores in your terminal device at the instruction of our website.

Learn more about the use of cookies

Processing of business contacts

On business occasions, we receive contact information from employees and managing directors of other companies on various occasions. This information, which is usually provided personally, is stored in our contact database as a business contact.
Learn more about processing and storing business contacts.

Contact form and e-mail contact

There is a contact form on our website which can be used for electronic contact. If you take advantage of this option, the data entered in the input mask will be transmitted to us and saved.

Learn more about the processing of data entered during electronic contact

Subscription to our newsletter

You can subscribe to a free newsletter on our website. When registering for the newsletter, data from the input mask is transmitted to us and stored.

Learn more about the processing of personal data by subscribing to our newsletter

Registration/creation of a login

On our website, we offer users the opportunity to register by providing personal data. The data is entered into an input mask and transmitted to us and saved.

By registering, we offer access to our download portal.

Learn more about the processing of personal data when you register with us

Registration and participation in the HYVE Crowd

On our website, we operate a crowdsourcing platform where companies can generate, further develop and test innovative ideas, concepts and solutions from creative minds.

Your personal data is collected and processed when you register on our contest platform on your own initiative.

Learn more about the processing of personal data when participating in our contests on the platform

Use of third party extensions

Like many other companies, we use third-party extensions (social media, analysis tools, marketing tools, etc.). Personal data (e.g. IP numbers, information from pseudonymised cookies, geodata, etc.) can be forwarded or automatically transferred to third party providers. The type, scope, purpose and duration of such processing of personal data may vary from case to case.

Learn more about processing data from third-party extensions used by us

If you apply online

You have the opportunity to apply via our website. We process the personal data that you send us in the course of an online application exclusively to process the application process.

Learn more about the processing of your data when you apply to us online.

Processing of data when visiting the HYVE Facebook or Instagram page

In addition to our own website, we use a Facebook and Instagram page for communication and interaction with our customers and prospects. We and Facebook/Instagram are responsible as joint controllers for processing the personal data of visitors to this site.

Learn more about the processing and storage of personal data when visiting our Facebook or Instagram page

Your rights as a person concerned

If personal data are processed by you, you are affected within the meaning of the DSGVO and you have the following rights vis-à-vis the person responsible:

  • Right to information: You can find out whether and which of your personal data we process.
  • Right to correction: If any personal information we process from you is inaccurate, we must correct it.
  • Right of Deletion (“Right to Forgetting”): If certain reasons apply, we must delete your personal data.
  • Right to restrict processing: Under certain conditions, you can have the processing of your personal data restricted (e.g. blocked).
  • Right to information: Any correction, deletion or limitation of processing must be communicated to all recipients of your personal data.
  • Right to data transfer: Personal data that you have provided to us can be obtained in a machine-readable format.
  • Right of objection: You can object at any time to the processing of personal data concerning you, which is based on Art. 6 para. 1 lit. e or f DSGVO.
  • This includes in particular the objection against direct advertising.
  • Right to revoke the data protection declaration of consent: You can revoke your consent given to us at any time.
  • Automated decision in individual cases including profiling: In certain cases scoring and profiling may not be carried out without the involvement of an examining person.
  • Right of appeal to a supervisory authority: You can complain to a data protection supervisory authority. However, we ask you to contact us first to exercise your rights.

Find out more about your rights as the person concerned.

Changes to the data protection declaration

We reserve the right to adapt this data protection declaration when new services are introduced or changed so that it always complies with current legal requirements. When you return to our website, the current version will apply.